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Entrepreneurs are driven by a constant search for opportunities to launch or expand their businesses, achieve their goals, and make a lasting impact. However, identifying and developing an opportunity are two sides to the same coin – the latter requires adept skill and the right strategy. Failing to develop the identified opportunity is costly, risky, and ultimately detrimental to the success of businesses. Entrepreneurship Strategy: Developing the Opportunity course entails topics that guide entrepreneurs to develop opportunities and build a highly profitable business venture.

Course Objective

The course is designed to provide participants with essential frameworks and tools. The modules equip the participants to navigate challenges, seize and develop opportunities, and drive the growth of entrepreneurship.

Proposed Training Content

The training content is sub-divided as follows:

Introduction to Entrepreneurship Strategy

Understanding Customer Needs

Developing Value Proposition

Conducting Competitive Analysis and Differentiation

Building Your Business Model

Conducting Feasibility Assessment

Developing a Go-to-Market Strategy

Pitching Your Idea & Securing Resources

Benefits of Programs

2 days of hands-on and tailor-made training

Scenario-based interactive sessions

Training Materials (i.e.) PowerPoint presentation, manuals, sample activity templates, case studies, scenarios, videos, references, etc

Post-Module Assignments and Written Action Plan to take away.

Official MGA Consulting Certificate of Completion

Who is the Program Intended For?

They are specially designed for Chief Executive Officers, Chief Operating Officers


9:00am-4:00pm (Each Day)

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